There’s good news for Sky Vegas players as next week sees the return of The Prize Machine. This promotion ran earlier in 2017 and offered all players the chance to spin for free for the chance to win cash, bonuses, free spins and free bets. The Prize Machine will be back from the 6th June, but if you head to Sky Vegas before then and opt-in then you’ll be guaranteed a winning spin on the 6th.
The Prize Machine is actually a 3 reel 1 win line game. Simply login and activate the game to play. If you’re lucky enough to win then you’ll be told the prize otherwise just head back the next day for another attempt. According to Sky Vegas The Prize Machine offers 1000s of prizes, although when we remembered to play last time round we don’t actually recall ever winning. That didn’t stop us trying though and we’ll be popping back daily to have a go.
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Note that as some prizes are paid out as bonuses then wagering terms and conditions will apply.
As well as The Prize Machine, Sky Vegas are also offering extra chances to get spins and bonuses with their Grand Canyon promo. This runs until the 2nd July! Opt-in and wager £20 between Monday – Sunday to be rewarded with 20 free slot spins on eligible games. To earn bonuses you need to play at Sky Vegas – the more wagering you do during the week then the more bonuses you can earn. For example earn 50 to 499 for a £1 instant game bonus, 500 to 999 points gets you an additional £5 bonus whilst accruing 1000 – 2499 points gets you another £5 bonus (£11 in total).
Wagering terms apply to these bonuses but they are set at a reasonable x1. The maximum bonus you can earn in one week with the Grand Canyon promotion is £1031!
The activity, taking place today – Wednesday 13th December – marks the first time Sky Betting and Gaming has partnered with Amy Nickall – presenter, entertainment journalist, parenting author, children’s entertainer and interviewer. Amy was previously the face of Yahoo omg! and has worked with brands like Tesco and Playstation.
During the two 35min live streams Facebook Live viewers will see Amy in a room full of gem shaped balloons, and be able to comment as the action takes place. Amy will pop balloons as the game progresses, with each popped balloon revealing what prize that contestant has won. The prize will then be picked from a pile of prizes LIVE in the video, reflecting the popular Sky Bingo Prize Burst game in a live action format for the first time.
Designed to convey Sky Bingo’s ‘Expect Excitement’ brand proposition, each aspect of the activity has been produced inhouse by bigdog. Creative from Sky Bingo’s TV ad – also created by bigdog – will be carried through to this activation, with overlaid graphics used on screen during the broadcast to encourage engagement from viewers, as well as to reveal the winners.
As well as the giveaway itself bigdog created and executed a multi-tactic campaign to drive reach in the run-up to today’s event, ranging from scheduled posts allowing for advance subscription, through to email blasts, app notifications and more. This Facebook Live giveaway activity aims to support the Free to Play game “Prize Burst”, which bigdog developed and launched in November.
Michelle Keenan, Social Media Executive (Gaming) at Sky Betting & Gaming, said: “Although it only launched last month the Prize Burst game is already proving popular, and when we were looking at ways to promote it Facebook Live was an obvious choice. bigdog’s idea to create a live action version of the existing creative is sure to engage our viewers, and we’re really excited to be partnering with Amy for the first time.”
Joe Stevens, Social Media Manager at bigdog, adds: “Facebook Live is a brilliant platform, especially for gaming brands like Sky, as we saw from the success of our previous Sky Vegas #WinningFeeling activity. We were able to apply lots of learnings from that to benefit Sky Bingo this time around, we’ve got a checklist in place.
By looking at everything from optimising studio time to the importance of fast-paced, yet simple mechanics, we’ve been able to create something we know will hit the brief and exceed viewers expectations.”